Probably a question that a lot of men especially will ask! Our blogger at Sipsey Lingerie explains some of the reasons why.
We do get asked quite often why do the brands in Sipsey Lingerie cost as much, and why are they better than,for instance, a high street bra for £6 or £20 pounds.
The simplest answer is – quality! We would always advise you to invest in several good fitting high quality bras than have tons of cheaper ill designed lingerie pieces, which you would anyway throw away after a couple of washes.
Pricing depends mostly on 2 things – the amount of time put into the making of a design, and the cost of the materials used. The time it takes to develop a bra involves many stages and processes – from sampling, fitting and grading, to photography and marketing.
The majority of the brands you will find at Sipsey Lingerie take at least one year to design. In example, Chantelle, a brand famous for its impeccable fit, usually spends 18 months from start to finish on the garments. Fleur of England, a much smaller maker (compared to Chantelle) of luxury lingerie, take 12 months to be absolutely sure that every part of their collection is exquisite. It actually takes more fitting sessions for a bra, than for a T-shirt.